Rebel Content 

Posted by rebelcontent | October 31, 2007 - 11:50am

Rebel Content

Rebel Content provides consulting services to companies, artists and non-profit organizations primarily in music, entertainment and performing arts.  We specialize in an integrated and comprehensive approach to marketing and business communication for more impactful results.  Services include:

Artist Development

  • Advisory Services (Production, Distribution, Marketing, Deals)
  • Artist Mentoring
  • Representation Team Building
  • Artist Relations

Marketing

  • Marketing Strategy and Planning
  • Public Relations Campaign Strategy and Execution
  • Social Networking and Audience Participation Strategy
  • Lifestyle, Affinity and Grassroots Marketing
  • Event Management (Planning, Production & Promotion)
  • Brand Positioning and Messaging
  • Graphic Design Process Management (Logo, Identity, Print Collateral, Digital)
  • Writing and Editing

New Business Development

  • Concept Creation and Development
  • Content Acquisition, Development and Licensing
  • Proposal Writing and Editing
  • Deal Negotiation
  • Business Planning

Operations

  • Project Management
  • Budget and Financial Planning
  • Process Improvement

Brenda J. Walker is the leading principal of Rebel Content.  A seasoned creative professional with extensive experience negotiating partnerships, acquiring content, managing talent and crafting marketing campaigns, she is driven by her love of the arts. 

Most recently she was Director of Content Development for Starbucks Coffee Company, acquiring music for the chain’s stores worldwide.  Prior to joining Starbucks, she spent six years as a marketing consultant working with music companies, recording artists, and nonprofit organizations. 

Her record label experience includes Island Records, A&M/Perspective Records and Virgin Records where she worked as Director of Artists & Repertoire and Senior Director of Marketing & Artist Development, negotiating promotional partnerships with Adidas, Delta Airlines, Compaq and the FIFA Women's World Cup. 

A NARAS member and Harvard College graduate, Brenda leads communications for the Harvard Club of Seattle and serves on the board of directors and as marketing committee chair for Seattle’s Central District Forum for Arts & Ideas.

4111 East Madison Street
#120
Seattle, WA 98112
Phone: (206) 393-8036
Email: bwalker@rebelcontent.com
Website: www.rebelcontent.com